Tuesday, April 27, 2004
THE SACRED REALM OF WHAT YOU CARE ABOUT
Almost everyone who purchases The MasterList, without exception, uses it to manage and organize the core of who they are personally and/or professionally. To the extent that we are what we do, this product goes right to the heart of who we are. If you own The MasterList and are devoted to getting it together personally and professionally, The MasterList is the one tool that you will stay with and return to throughout the day. Because that's who you are, and that's what The MasterList does for you.
In this way, The MasterList is like no other product. It's not like a comb, or a shoe, or a soda pop bottle. That's what's so gratifying about having invented it. Knowing that every one who purchases it is using it, constantly, to get control of what's coming and going at the heart of who they are and what they are doing.
Almost everyone who purchases The MasterList, without exception, uses it to manage and organize the core of who they are personally and/or professionally. To the extent that we are what we do, this product goes right to the heart of who we are. If you own The MasterList and are devoted to getting it together personally and professionally, The MasterList is the one tool that you will stay with and return to throughout the day. Because that's who you are, and that's what The MasterList does for you.
In this way, The MasterList is like no other product. It's not like a comb, or a shoe, or a soda pop bottle. That's what's so gratifying about having invented it. Knowing that every one who purchases it is using it, constantly, to get control of what's coming and going at the heart of who they are and what they are doing.
Sunday, April 25, 2004
THE ULTIMATE TO-DO PLANNER
First there was the sun calendar. Then, there was the wall calendar. After that came the clock tower and the wrist watch. Then, there was the day planner and Outlook. The MasterList is the next technological leap forward in to-do planning.
By the way, Outlook does not allow you to plan to-dos, it just allows you to list them. That list gets carried day to day as a clump. To-do planning technology to date has been totally monolithic as if to-dos don't interrelate with other to-dos, emails, documents, notes, and links as a "whole" on a nuclear planning or project basis.
First there was the sun calendar. Then, there was the wall calendar. After that came the clock tower and the wrist watch. Then, there was the day planner and Outlook. The MasterList is the next technological leap forward in to-do planning.
By the way, Outlook does not allow you to plan to-dos, it just allows you to list them. That list gets carried day to day as a clump. To-do planning technology to date has been totally monolithic as if to-dos don't interrelate with other to-dos, emails, documents, notes, and links as a "whole" on a nuclear planning or project basis.
